My blog with opinions and facts about social media and public relations.

Posts tagged ‘twitter’

Oh the places you can socialize

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Take a nice long look. This is social media. How many of these do you have your hands in? One, two, maybe three? Are you a junkie and have 10 or 15?

Well lets see, for me I have (not all are active however) :

  • Facebook
  • Twitter
  • Youtube
  • FourSquare
  • Tumblr
  • WordPress
  • Stumbleupon
  • Del.icio.us
  • Itunes
  • Spotify
  • Skype
  • LinkedIn
  • Tweetdeck
  • Hootsuite
  • Twitpic
  • Instagram
  • AIM (inactive)
  • Myspace (inactive)
  • Google (use)
  • Wikipedia (use)

20 is quite the number. Maybe not in comparison when you look at all those in the picture but think about it. 20 is a decent number. I guess it is true that social media and social platforms can take over your life.

I went through a phase my junior/senior year of college, tumblr was my game, I blogged relentlessly, during any free time I had. I couldn’t imagine going a day without getting on tumblr. Though the whole need to be on every day phase is over, I still enjoy checking it out once maybe twice a week.

Most everyone has at least one social media account. But it doesn’t cease to amaze me how much is out there, all the things you can do, how these things connect us with one another.

What are your thoughts?

How many different platforms are you a part of?

What do you think is in the future for social media?

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Engage Capters 8 and 9

Twitter. A dreaded word for those not familiar with it. But for those who are learning or who are very well versed in it, it opens a mecca of information, conversations, and opinions. In the aspect of opinions, businesses are realizing that twitter is acting as another platform for us as consumers to voice those opinions and that they can affect their business.

I know that it was said in the book that twitter has the biggest hand in making those business may attention. I think I may argue from that. At least from this consumers point of view. I agree that twitter has had a hand but I think that facebook is definitely a top contender. I know for me that I relay a lot on facebook for reviews and information. But not to give facebook all the credit, I do agree that twitter does have a hand in all of it.

 

When reading this chapter and with our discussion in class about the ways businesses are leveraging twitter, I found it very interesting. Some such as advertising and customer service I was very aware of and have utilized. Others I didn’t realize till pointed out.

 

As we have had to utilize twitter a lot for this class I have learned just how important it can be not only to myself as a student, consumer, and future pr professional but also how important it is for a business to be on the forefront of social media sites such as twitter. Sparking word of mouth/conversation, offering deals, be a part of consumers conversations, etc. All of the various points Brian highlighted in the chapter really are important for businesses to be successful.

 

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OMG Fact: I started using Twitter fall of 2008. So not too long after it appeared. NUTS!

 

I think geo/mobile marketing is a really cool thing. I am an avid user of FourSquare. I love to check in places, compete with friends for mayorships, and utilize the deals I often find when going places. It may not be as big as facebook or something but I think it is a cool unique thing for busineses and place to take a part of. I love being able to go to Chili’s and get a free app or free chips a salsa for checking in.

 

Utilizing online video broadcasting outlets such as YouTube may not be for every company or businesses but I feel it is one that should be given a chance. Most times is I’m on a brands/businesses website of facebook and see they have posted some type of video I will watch it (if I have time) Often times I have utilized it.  Sephora has a YouTube Chanel for make up ideas and others things and being the girl I am I have utilized those videos. Like I said, maybe not for everyone but for some businesses like Sephora it is a great way to connect with consumers

Mcdonalds twitter mistake

So last week I read about this new twitter campaign gone horribly wrong with McDonalds and I have to put my two cents in.

 

For those who don’t know earlier ths month McD’s launched a twitter campaign featuring a sponsored twitter hashtag (#McDStories) The hopes were that those on twitter would tweet their positive encounters and stories about the fast food chain.

 

What happened was anything but that.

 

It turned into basically an outcry for animal activists and those with horror stories of finding everything from hair to nails in their food. Talk about a #McFlop. It was seen that it was going as everything but planned and they worked to take down McDStories and launch #TheLittlethings.

 

Now we all know that with every social media campaign or with any campaign things will not go as plan and there are always going to be some negative responses. With that being said, I feel like fast food has been under fire a lot for how the meat is processed, what is really in the food, how healthy or unhealthy it may be, among other things. I’m sure I know at least a handful of people who have had less than satisfying encounters with fast food chains including McDonalds. Personally I feel that knowing how there is so MUCH negativity out their against fast food launching a twitter campaign that serves basically as a platform that gives us the mic to vent that negativity was not the smartest choice.

 

Before the McDStories they launched #MeetTheFarmers which went as planned. Maybe they should have left it at that or did some more brainstorming first.

 

When I looked up the hashtag on twitter most of what I found was people tweeting about that whole situation. But aside from that all all the negativity I found the few positive ones including memories of eating contests with the 50 piece nuggets and memories of eating happy meals as a child.

 

It may or may not take the fast food chain to bounce back from all that but despite the bed that they made I wouldn’t be surprised if sales either stay steady or go up. Whether the buzz was good or bad they still got buzz that can generate sales.